Cloudinary

# Cloudinary Documentation and select corporate site pages > Cloudinary is a multi-product platform that provides API-first, AI-powered image and video APIs, digital asset management, and workflow automation, that helps developers, creatives, and builders from organizations of all sizes to automate their full media lifecycle at scale. ## Before you start A free Cloudinary account and the right agent tooling produce the best results: - Sign up for a free Cloudinary account (required for any real upload, transformation, or delivery URL): https://cloudinary.com/users/register_free. Agents acting on a user's behalf can instead create the account programmatically with no prior credentials using the Account creation API for agents (see Account essentials below). - Install the Cloudinary Skills pack to ensure correct patterns (named transformations, signing, delivery URLs, widget setup) and reduce invalid syntax and guesswork: https://cloudinary.com/documentation/cloudinary_llm_mcp.md?referrer=docllms#cloudinary_skills - Connect a Cloudinary MCP server to perform operations and generate code: https://cloudinary.com/documentation/cloudinary_llm_mcp.md?referrer=docllms#mcp_servers ## Account essentials - For orientation and workflow routing, start with: https://cloudinary.com/documentation/index.md?referrer=docllms - API Keys page (cloud name, API key, API secret, and API environment variable): https://console.cloudinary.com/app/settings/api-keys -- in the Console, navigate to Settings > API Keys. - Console Dashboard (cloud name and account overview): https://console.cloudinary.com/app/home/dashboard - Account creation API for agents: POST https://api.cloudinary.com/v1_1/provisioning/agents/accounts with a JSON body containing "email" (required), "agent_framework" (required), "agent_llm_model" (required), and "agent_goal" (required). No authentication needed. Returns cloud_name, api_key, api_secret, and a guidance block. Credentials activate only after the account owner verifies the email. Full details and error reference: https://cloudinary.com/documentation/agent_account_provisioning.md?referrer=docllms ## Image and Video APIs Use when the task is programmatic media handling: transformation URLs, uploads, delivery, SDK code, or webhooks. Full index of every page and all sub-topics: https://cloudinary.com/documentation/llms-image-and-video-apis.txt?referrer=docllms - [Get Started](https://cloudinary.com/documentation/programmable_media_overview.md?referrer=docllms): Learn how to create transformative visual experiences with image and video APIs using Cloudinary Image and Cloudinary Video. - [Guides](https://cloudinary.com/documentation/programmable_media_guides.md?referrer=docllms): Learn how to use Cloudinary features, apply cross-feature use cases, and view code samples for all supported programming languages. - [References](https://cloudinary.com/documentation/cloudinary_references.md?referrer=docllms): Comprehensive reference information for all Cloudinary Programmable Media APIs, methods, parameters, events, and more. - [SDKs](https://cloudinary.com/documentation/cloudinary_sdks.md?referrer=docllms): Use Cloudinary SDK libraries to upload, transform and deliver optimized images and videos with code that integrates seamlessly with your existing app code. - [Release notes](https://cloudinary.com/documentation/programmable_media_release_notes.md?referrer=docllms): Learn about the latest Cloudinary Image & Video features, enhancements, fixes, and other announcements for Cloudinary developers. ## Cloudinary Assets Use when the task is digital asset management: Media Library UI, structured metadata, approval workflows, search, or folder-based access control for marketing and creative teams. Full index of every page and all sub-topics: https://cloudinary.com/documentation/llms-cloudinary-assets.txt?referrer=docllms - [Get Started](https://cloudinary.com/documentation/digital_asset_management_overview.md?referrer=docllms): An […truncated]